In 2018, SONS was born and founded by a men’s hair groomer Courtney Cook. With Courtney’s loyal clientele, all over the country, she was able too truly master men’s hair which inspired her to create her own men’s grooming line.

With a strong vision and knowing the many ways that hair can be styled, all Courtney needed were the perfect hair products. With obsessing over every little detail and understanding every key ingredient, Courtney created a brand of hair products offering all at radically fair prices.

Since a hairstylist who works with men’s hair all day created our product, Courtney has proven that our products work with any hair type. We offer men easy and low-maintenance products that are perfect for any get-up-and-go lifestyle while still having stylish hair. With our refreshing scent that appeals to everyone and a hold that will last all day; we believe that our products will leave you looking, feeling and smelling great all day long! 

Use SONS products to help you go after the person of your dreams, get that promotion, land that account, and go to the Oscars. We believe that hair can change the way you feel; and a good hairstyle can change your life.  No matter who you are or what you do, all men are SONS.